Web Analytics: The Voice of Users in Information Architecture Projects

Found on InfoDesign
From Hurol Inan

"An information architecture project will uncover the very heart of internal politics in any organisation. In most cases, content owners, department heads and product managers all fight for prime 'real estate' and prominence within the website structure - resulting in a site design that looks like a 'truce' rather than an effective solution." (Hurol Inan) - courtesy of digital web magazine.

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